Understand and locate your
client’s customer base

Know where to advertise by targeting specific
demographics and high-visibility areas

How it works

Analyze any location in less than 5 minutes!

Create your free account

Sign up for free and browse through our 35+ unique insights.

Select your locations

Choose and compare up to 4 locations in a single report – including the county, city, or state.

Run your report

Drag and drop any of our insights into your report and then easily export to a PDF or share it with your team or clients.

Easily analyze any market in the US

Know every detail

Analyze who your client’s customers are and deep-dive into location analytics with the most up-to-date information, including:

  • Ethnicity
  • Language
  • Ancestry
  • Education
  • Residential population
  • Gender
  • Generations
  • Age trends
  • GDP
  • Seasonal population
  • Occupations
  • Home value
  • Households
  • Mortgage risk
  • Daytime population

See where there is interest for your client’s product or service

We collect online searches and social media data to tell you how much interest there is for thousands of retail products and services. Seeing this, you can know consumers’ preference, their interest, and what they are planning to buy. Take the guesswork out of trying to predict what someone is going to buy through spending trends, and get raw data that tells you how many times people have searched for your client’s product in any location in the US.

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See the full list of products/services >

Understand local spending habits

Get the latest spending trends for thousands of retail and restaurant categories – such as healthcare services, gasoline, steakhouses, sports equipment, men and women’s clothing, bakeries, movie tickets, pet food, Chinese food, etc. If you sell it, we’ll have the spending data for it on our platform.

See the full list of our spending categories >

Be seen in high visibility areas

Our partnership with INRIX provides you with accurate and up-to-date traffic counts for 1.8+ million road segments across the US. Know the amount of hourly, daily, weekly, and annual traffic in and around a location in order to give your clients the best opportunity for success.

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Find a specific demographic through our Filtered Search tool

Know where in the city, county, or state, your clients are by combining specific demographic categories together. For example, this tool allows you to search and see where are the Hispanic males, in their mid-5os, with an income level of $75,000 – $85,000, that has a family and spends in the top 10% on healthcare services.

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Run an analysis for any location in the US for only $99,
or get access to more features for a low monthly price

See our pricing breakdown >

Why IdealSpot?

Modern insights, simplified
We seamlessly blend innovative and traditional datasets to empower you with better, easy-to-understand insights. For instance, we merge hundreds of datasets like demographics, traffic, mobile device tracking, retail and restaurant spending, etc. with our unique search engine traffic and social media trends to provide the most comprehensive site analysis available. Additionally, most of our datasets are updated monthly to provide you with the most up-to-date trends in your industry.

Unmatched data to understand your customers’ journey
Know the steps your customers took from initial search to purchase. We are able to answer questions like how many times, and in which areas, people have searched for your product or service through search and social media data, where they are coming from via traffic data, and who your customers are based on multiple demographic insights.

Easily sharable, flexible pricing
Our online platform enables you to quickly create custom reports and maps, export raw data, and share it with your team or clients through a trackable link. And no matter who you are, we have a flexible pricing plan that will fit your needs. Starting at $99, pay for single reports or subscribe for more features and insights.

Understand what makes a location successful
See how your locations stack up against each other, or how they compare against national and regional averages.

Battle-tested and trusted by the entire commercial real estate ecosystem


Registered businesses on our platform


Commercial real estate industries served


Unique datasets and local insights